The Philanthropic Activities of Dick DeVos

Dick DeVos and his wife Betsy are highly recognized when it comes to their contributions to charitable organizations. They are also known to give a lot in political donations. Dick DeVos has managed to contribute approximately $139 million in charities together with his wife. Betsy DeVos is a nominee for the US Education Secretary and together with Dick they are lifting the veil on the huge amounts of money given through their philanthropy. According to a report released by the website of the Dick and Betsy Family Foundation, the couple contributed $11.6 million in 2015 to charitable organizations.

Dick DeVos is the son of Rich DeVos who is the co-founder of Amway. For many years, the DeVos family has been a key player in the Republican politics. The family gave out charity donations worth $104 million in 2015. It is for this reason that Forbes listed the family on 24th position on the list of America’s Top Givers. The DeVos Family has a fortune worth $5.2 billion according to Forbes and it is said to have given a quarter of it in its lifetime. Betsy DeVos is the daughter of Edgar Prince, a Holland Industrialist and also a huge philanthropist.

According to an article published on MLive, the wealthy individuals of West Michigan are recognized by the amount of money they give out in charities and not by their lifestyles. The DeVos Family has therefore led the way when it comes to giving. Education is a priority when it comes to the philanthropy of Dick and Betsy DeVos. In 2015, more than $3 million was allocated to educational causes. Their foundation also awarded 3% or $357,000 to groups that are supporting education reform. In an interview with MLive, Dick DeVos stated that the current system does not fulfill the American dream and that is one of the main reasons they give a lot towards education.

Dick and Betsy DeVos are both longtime benefactors of the Grand Rapids Christian Schools and the Potter’s House which is a Christian school which is urban. The couple started the first aviation-themed charter school in the country on Gerald R. Ford International Airport. The two are also the patrons at West Michigan Aviation Academy. Dick and Betsy DeVos also focuses on Arts & Culture and in 2015, they gave out more than 2.4 million to that sector.

Dick DeVos is the co-founder of the Dick and Betsy Family Foundation. He is a former CEO working at Amway Corporation where he served from 1993 to 2002. He is an active philanthropist who fights human rights, particularly small children. Dick is a successful businessman, author as well as an entrepreneur. He was in the race to become the Governor of Michigan in 2006, although he lost to Jennifer Granholm.

 

Julia Jackson

Julia Jackson who is part of the Jackson family wine company was born in 1988 in San Francisco, California. Growing up, her father would have them pick grapes and sort them in the hot sun. By doing this he taught them how to work hard and he also taught them the depths of what it takes to become successful. Julia’s father had been part of the wine business before she was born, but even though she grew up around wine making and had been around it her whole life, it still interested.

Julia later attended school at Scripps college where she majored in studio arts. She would work in the wineries owned by her family after school and in the Summer. Years later in 2010 she graduated from Scripps college with her Bachelors degree. She later pursued graduate studies at Stanford University.

In 2014 Julia became the founder of a program called Cambria Seeds of Empowerment. This program is meant to celebrate women empowerment or as they like to say “Warrior Women.” She was inspired to push this program because of how hardworking her mother was. She admired the way her mother ran her father’s wine company. Seeds of Empowerment is a very successful now and awards $100,000 every year to nonprofit organizations.

Julia Jackson is also the proprietor of Jackson Family wines. She has followed her interest in the wine business and pushes to get her family’s wine company out there. She plays a very important role in continuing the family’s brand. One of the top brands that Jackson family wine produces is called Chardonnay. Chardonnay is not only one of their top Varietals, but it is well known in Sonoma. Julia believes Sonoma is the best place for Cabinet instead.

Know more: https://www.thedrinksbusiness.com/2015/10/sonoma-beats-napa-in-cult-cab-comparative/

The Era Of Trabuco As An Ancient War Machine

The Trabuco which is also referred to as Balancing Trabuco was a siege weapon used in the Middle Ages. Armies used the machine to destroy masonry walls surrounding enemy holdings. They would launch projectiles weighing up to 140 pounds towards the desired target at high speeds. It was also used to throw ammunition over fortifications to inflict injuries to the enemies sheltering behind them. It was also used widely during the Crusades – Europeans used it to wreak havoc to those who were against the Christian movements.

How It Works

The Trabuco works by transforming potential energy contained in a counterweight on the effort side of the lever into kinetic energy that drives the ammunition on the load side. However, the system isn’t entirely efficient because some part of the potential energy is lost through friction and heat within the system. The speed of the projectile is directly proportional to the weight used. It could throw projectiles for up to 800 meters with a moderate amount of precision at http://www.em.com.br/app/noticia/economia/2017/07/27/internas_economia,887137/cenario-do-2-semestre-e-o-melhor-dos-ultimos-tres-anos-diz-trabuco.shtml.

The Evolution of Trabuco

Trabuco is a development of the contemporary sling or catapult. It was designed to carry better weight for more destruction during the ancient wars. The structure contains a relatively long piece of wood levered on an engine. The sling is tied on the longer side of the lever whereas the counterweight hangs on the shorter side. To provide extra effort, people pull the strings tied to the weight.

There were different variations of the Trabuco. The tensile Trabuco, for instance, was among the first ones to be established on priberam.pt. It was so big that it would take around 250 people to pull down the lever. A 140-pound load could be fired over a distance exceeding 80 meters.

However, due to their hard-to-build characteristic, the number of tensile Trabucos ever created was limited. Another problem experienced with this machine was poor coordination. Due to these problems, the weapon was used until the 11th century after which they were abandoned.

The Hybrid Trabuco

The evolution of the ancient war technology brought about the inception of the hybrid Trabuco. It resembled the tensile Trabuco with slight variations in its design. Weight was added to the shorter arm of the lever. This replaced the need for people to pull it down during its operation according to sinonimos.com.br. Besides that, the heavy weight gave it more sling power allowing it to hurl a load of up to 400 pounds. This type of Trabuco was commonly used in the Middle East (13th century) by Arab merchants.

During the Crusades, the Europeans saw the technology and were impressed. In fact, they borrowed its mechanics and added a few features. For instance, they made it possible for people to provide more firing power by exerting more effort on the weight. This development also improved the accuracy of the Trabuco and marked the onset of the counterweight blunderbuss.

The counterbalance blunder was fully developed by the thirteenth century and could throw even bigger destructive balls. A certain form of biological warfare was also rumored to evolve. It involved hurling disease-infected bodies into the enemy territory in an attempt to spread the infection. Other forms of ammunition used with this Trabuco included dead animals, sand barrels, human skulls, and horses to name a few.

The Trabuco was later phased out upon the evolution of gun powder and the cannon. However, its mechanics are still employed by teachers to explain problems relating to the potential difference, gravitational force, and kinetic energy. Some of the wars where the Trabuco was used include the attack of Burgos of 1475 to 1476 and the attack on Rhodes of 1480.

George Soros continues to be a force for the Democrats

Democrat billionaire George Soros has once again become a strong financial supporter of Democrat candidates and other democratic causes. In 2016, George Soros has given more than $25 million to Hillary Clinton and other Democratic candidates running for office. Associates of George Soros believe he may be worth nearly $24.9 billion dollars, which has been made through currency trades.

George Soros was pretty quiet when it came to making financial contributions following the successful re-election of President George W. Bush. George Soros was expected to witness Hillary Clinton accept the Democratic nomination for president but had to cancel his trip because he wanted to monitor the financial crisis in Europe. George Soros has become more politically engaged because he believes in Clinton and is worried what Donald Trump would do to the country. George Soros has also said he believes that the political stakes are increasingly high.

George Soros has been praised for going all in for Hillary Clinton and working to defeat Trump. His actions has been seen as a good sign for Clinton. Democrats see George Soros as someone who can energized the other rich liberal donors. Soros has given more than $7 million dollars to a super PAC supporting Clinton. According to Politico, George Soros has also given $2 million to a super PAC that targets Trump and other key Republican candidates. Read more about George’s life story at biography.com

George Soros has also promised $5 million to an organization that is attempting to counter Republican attempts at restricting voting. The organization known as the Voting Rights Trust, is run by Clinton’s lawyer Marc Elias. George Soros has also focused his spending on international organizations, giving more than $13 billion dollars over the last 30 years to organizations that protect human rights and provide access to health care and education to people all over the world and in the United States.

In 2005, George Soros launched a club made up of top liberal donors called the Democracy Alliance. It shifts the focus of donors from short-term battles to long-term fights such as income inequality and climate change, as well as combating the role of big money in politics. Visit Project Syndicate to learn more about George.

Soros was born in Hungary and escaped the country during the Nazi occupation. George Soros started his own hedge fund in New York in 1969 and later rebuilt it as the Quantum Fund. According to Forbes, George Soros has hired one of Wall Street’s top women to be the CIO at Soros Fund Management.

New Brunswick Has Seen More Improvements Thanks to Omar Boraie

New Brunswick used to be a city that was filled with crime and problems that they could not get through. It was something that was difficult for people to be able to live in and something that made it hard for anyone to get ahead. More people were leaving the city because of the problems that were there than were coming into the city. Since this happened, it was a city that people did not like. Omar Boraie did like the city, though, because he saw it as home and as somewhere that he could bring improvement to with his development.

Sam Boraie started Boraie Development with the hope that the city would be able to enjoy the benefits that came with having many new developments. There were not a lot of viable buildings in New Brunswick when Omar Boraie first started with Boraie Development and the ones that were there were condemned or had major problems in them because of being neglected for many years. Omar Boraie bought a lot of these properties, tore them down and started creating new developments in the place where they once stood on the city blocks around New Brunswick.

For the Central Jersey Working Moms, the changes that Omar Boraie made were beneficial to the entire community. While many people did not like the fact that there were new commercial properties going into the city, they knew that having this would bring a lot of improvement to the city. They wanted a place that was better for their children to live in and was safer for them to raise families. They also knew that Omar Boraie had the talent that was necessary to make things better for everyone to get what they needed out of the city they lived in. You can visit Bloomberg to know more.

Since the Central Jersey Working Moms have a blog, they are able to use it to influence other people. This is something that they did with Boraie Development. A lot of people in the city and outside of the city were concerned about Omar Boraie’s vision that he had for New Brunswick. The moms knew, though, that he would be able to do it and the city would get better because of everything that he could do to make things better. The way that he did things made it easier for everyone to get what they needed out of the experience that they were a part of.

Check out boraie.com

See more: http://www.nytimes.com/2005/03/06/realestate/at-two-extremes-of-a-housing-market.html

Sweetgreen the Leading Food Chain

If the chance for starting a fresh presented itself to the traditional hotels, most would want to have a recent look like that of Sweetgreen. Sweetgreens is a salad chain that is supported by notable investors such as Steve Case, Daniel Boulud, as well as Danny Meyer. The chain has identified itself as a provider of local, fresh, organic, as well as healthy food. It by this virtual qualifies to be a modern food industry. The particular recipe in Sweetgreen has made the lines stay long in all of the 40 locations. The primary focus of the chain is to create a brand that gives customers better food. Learn more: http://www.psfk.com/2016/04/psfk-2016-how-sweetgreen-brought-healthy-and-delicious-to-the-busy-psfk-2016.html

 

There is much for the traditional chains to learn from Sweetgreen. For starters, incorporating technology. From the beginning, the co-chief executive officers and Georgetown University classmates have been tech pioneers. Secondly, all the transactions made at the prestigious food chain are through the website or mobile app. It currently has more than 40 locations across the country. It is a provider of food that considers your values, budget, and taste. The most recent strategy that the three have come up with is staying close to its customers. In each year, Sweetgreen closes about five times giving a chance for every person to work in the restaurants. The newest office is Los Angeles. The fact that the company has no head office makes it even more unique. Nathaniel Ru, one of the CEOs, says that no principal office is in place since they aim at decentralizing their headcounts. The three CEOs work hard to make the company national.

 

Nathaniel Ru, Jonathan Neman, and Nicolas Jammet are the co-CEOs who first met in an entrepreneurship class at the Georgetown University. They all observed and agreed that the Georgetown area did not have options for eating healthy. For this reason, the trio opened their first restaurant immediately after graduating from college. Sweetgreen was first located in Georgetown. When they made it through the end of the first winter, the three established that they would thrive in the business. Learn more: http://www.businessinsider.com/sweetgreen-founder-interview-nathaniel-ru-2016-3

 

The co-chief executive officer of Sweetgreen Nathaniel Ru is a holder of BS in finance. Alongside his partners, Nathaniel Ru established the popular largest music and food festival known as sweet life, a festival that has been in existence since the year 2010. Nathaniel Ru was named top 30 under 30 category by Forbes. He is passionate about design and hence is the creative director of Sweetgreen. He was born and raised in Pasadena. Learn more: https://about.me/nathanielru

Kate Hudson’s Fabletics Closing the Gap to Amazon

Amazon has been enjoying the top spot in the e-commerce apparel niche for years, and when you command 20 percent of the sales in that space, you don’t worry too much about your competition. There really has not been a run on Amazon for years, but today it seems one company is making huge strides to take over that top spot. Kate Hudson’s Fabletics is growing at a record rate, exploding sales of $250 million in sales in a 36 month span, and there doesn’t appear to be anything to slow the company down.

 

Hudson discusses the success to her company, and attributes this success to reverse showrooming and her unique membership program. Looking at how the sales process works, customers shop at the retail Fabletics store in the mall first. These customers look at all the different workout apparel, try on the different new active-wear pieces, grab the free membership, and take the Lifestyle Quiz. The astonishing thing about the success of Fabletics is that most customers do not buy in the retail store.

 

How does Hudson achieve $250 million in sales when women are not buying in the store at the mall?

 

The reason Fabletics is so successful has to do when these shoppers visit the online Fabletics store. As part of the membership, these shoppers will see everything they wore at the retail store now in their shopping cart. Knowing the pieces fit perfectly in the store, here is how the reverse showrooming process works. Buyers are home in a relaxed atmosphere, so they begin adding pieces to the cart based on the that size, and this includes many of the new arrivals they want to be the first to own.

 

Hudson says her athleisure brand is all about high-quality and low pricing, but membership also includes free shipping and your own personal shopper. The shopping assistant will look at the quiz results and prior purchases then select one item every month for your consideration. Hudson’s no pressure approach means you don’t have to buy anything the assistant chooses and you are free to add as many or as little items to your cart as you like. The success of Kate Hudson’s Fabletics is in direct coloration to how women want to be treated during the shopping experience, a combination of pampering and wide variety of apparel choices all in one location. Amazon should be concerned about the gap closing very shortly.

Norman Pattiz Makes Announcement on Brand Lift Studies Network

Norman Pattiz serves as an executive chairman of PodcastOne, a brand playing a crucial role in commercial marketing. Recently Edison Research did a study to test the effectiveness of PodcastOne. They started by taking five major nationwide consumer trademarks, which ran across five diverse products and service types. It marked the first study of the pre- and post-crusade brand enhancement for Podcast advertisers.

The results indicated a significant improvement in demand for the advertised brands. From the major findings, all those products advertised augmented by incredible margins. Although the said brands were already popular, the introduction of new messaging systems popularized them even more. Precisely, the PodcastOne Founder aims at bringing revolution by enhancing brand impacts in a way beyond the usual.

Traits Upheld by Norman of PodcastOne

Norman is an inspiration to people within and beyond the advertising channels. He celebrates over 40 years of experience in radio syndication, sending an implication of his prowess. It is undeniable to conclude that Norman’s broadcasting background is supremely rich.

Apart from PodcastOne, Pattiz also founded other broadcasting programs. Pattiz, the husband to Dr.Mary Turner Pattiz, also serves as the chairman of Lawrence Livermore and Los Alamos National Security Laboratories.

The successes of Pattiz’ endeavors are significantly attributable to his character. Norm, as he is popularly known, does not have a typical day. He engages himself in activities from the sale of ads, talent acquisition, board meetings and all other ensuing responsibilities.

Secrets Behind Norman Pattiz’ Unrivaled Success

It is true that most people only have ideas but do not have a way of bringing them to life. Norm values the process of implementing ideas because it is “everything.” According to him, every day brings new ideas. Since they cannot take them all, they then take some time to assess whether they meet their capacity for implementation. Learn more about Norman Pattiz: https://www.linkedin.com/in/norman-pattiz

If it measures up their capability, then at that point the rubber meets the road. According to PR Newswire, Norman Pattiz also realized his passion early enough. It is fascinating to note that he never had a job. He does not regret his move either. In fact, on an interview with ideamensch, Pattiz confirms that if he were to start all over again, he would do things the same way.

Sources Bringing Inspiration to Norman Pattiz

Pattiz is an avid listener of books. He says he does not read them but instead listens to the content. He values some heroes deeply engraved in his heart. Those icons are Steve Ross, Bill Paley, and his first boss in media, Dan Miller. Although all of them have passed, he still holds onto the wealth of knowledge they impacted in his life.

Eduardo Sirotsky Melzer’s Transparency in Corporate Responsibility

In an article on Acaert, Duda Melzer, more formally, Eduardo Sirotsky Melzer is the CEO of a rapidly growing Brazilian media corporation. RBS Group, the parent company, focuses primarily on print and radio. e.Bricks digital is the online media outlet, recently started to increase Brazil’s position in the digital media spectrum. Duda Melzer has helped both new and established businesses by investing capital to get them established online. The businesses initially selected for funding were existing entities that showed a high potential for success online. New businesses were also assisted with capital and equity sharing, however, not to the extent as the others. His vision is to grow Brazil to become one of the largest countries with a strong online presence.

According to Globo, Duda Melzer was certainly well prepared to take on such huge projects. In recent years he succeeded his uncle as CEO, making him the third generation of RBS Group leaders. The family enterprise has been around for over four decades and has served Brazil as a leading provider of news and other media for the public. Recognized as one of the fastest growing businesses in Brazil, RBS Group has often ranked among leaders Globo and Google as most recognized and valued outlets. The growth has increased even more in recent years due to the new company e.Bricks being formed. The company not only assists other businesses, but it houses RBS Groups projects online as well.

Among the other components of the business are social responsibility and sustainability efforts. Being involved with the media and broadcasting, RBS Group must maintain high ethical standards. Eduardo Sirotsky Melzer not only has won awards for ethical practices, but he’s been involved in creating “best practices,” by sitting on a board with colleagues. Not only does the company achieve exceptional levels of compliance, they’re responsible for setting the standards for other leaders as well. Duda’s approach to transparency in business is changing the landscape of the corporate world in Brazil at a rapid pace.

See more: http://eduardosirotskymelzer.com/

 

Norman Pattiz Releases the Results of a Study Done by Edison Research on Advertisement

On 9th February 2017, Norman Pattiz, the executive chairman of the PodcastOne and Tom Webster, the Edison Research’s VP of strategy jointly released the findings of studies. The study involved five major consumer products in five different categories. This study was done in the second half of 2016.

The study was done in two stages, pre and post campaign. Podcast advertisement was shown to have an overall positive effect on various aspects of a product. Here are the key findings.

– The number of listeners who indicated a certain grocery brand increase from 7% in the pre-study to over 60% afterward.

– There was a rise in the unaided product knowledge in the two periods. The awareness of financial services product increased by 47%, automobile aftermarket product by 37%, and lawn and garden product by 24%.

– The number of respondents with a “very favorable” attitude on a car aftermarket product, increased from 18% in pre-study to over a third afterward. Those “very likely” to use a lawn and garden product increased from 16% in the pre-study to 22% post-study.

– There was a 60% increase in the level of knowledge of some campaign messages related to automobile aftermarket product after the campaign.

Edison Research carried out the survey in three different investigations in 2016 to find out the success of the podcast advertisement for the given national brands. Online surveys were conducted and the same methodology used before and after the campaign. Each company carried out advertisement between four and six weeks.

The researcher found that podcast audiences responded to the company’s messages. There was a significant increase in the willingness of the respondents to consider and /or buy those products.

Norman Pattiz said the results were an indicator of the company’s commitment to helping in selling other brands through advertisement. Tom Webster said he was happy that they were able to show the effectiveness of podcast ads.

About Norman Pattiz

According to Biz Journals, Norman J. Pattiz is the founder and former chair of Westwood One. The company provided news, sports, and traffic programming among others in the broadcast industry. In 2010, he was behind the founding of the Courtside Entertainment Group. In 2013, he founded and launched PodcastOne, a prominent audio on-demand programming producer, and distributor. Learn more about Norman Pattiz: https://www.entrepreneur.com/video/293555

On June 23, 2016, he became the executive chair at PodcastOne. He has been in the radio syndication for over decades.

Both President Clinton and President Bush appointed him in 2000 and 2002 respectively to the broadcasting board of governors of the United States of America.